Adobe MAX 2026
by Adobe
Adobe's annual creativity conference — product news, Sneaks and 200+ hands-on sessions
About This Event
Adobe MAX 2026, Adobe's annual creativity conference, runs 10–12 November 2026 at the Miami Beach Convention Center, with paid preconference training courses on 8–9 November. The programme spans more than 200 sessions across seven tracks: Accelerating Creativity with AI, Branding, Creative Leadership and Innovation, Creator Economy, Design/Imaging/Illustration, Photography, and Video/Audio/Motion. MAX is where Adobe ships its largest product announcements of the year and runs Sneaks, its live on-stage demo of unreleased research projects. The full conference pass includes up to three hands-on labs, Creative Park access, the Welcome Reception and the closing Bash, while free online registration streams keynotes, Sneaks and on-demand sessions on 10–11 November for anyone not travelling.
Key Dates & Deadlines
- Advance registration deadline (price rises to $1,995)
At a Glance
- Date
- November 10–12, 2026
- Location
- Miami Beach Convention Center, 1901 Convention Center Drive, Florida
- Format
- Hybrid
- Event Type
- Conference
- Status
- Upcoming
- Pricing
- Mixed (Free tier available)
- Organizer
- Adobe
- Added
- Jun 24, 2026
- Updated
- Aug 8, 2026
Topics & Focus Areas
Who Should Attend
- ✓Creative directors
- ✓Design leads
- ✓Marketing and brand leaders
- ✓Photographers and video editors
- ✓Creative operations managers
- ✓Illustrators and digital artists
- ✓Independent creators and freelancers
Why Attend
For a marketing, brand or creative-operations leader, MAX is where Adobe sets the next year of the toolchain their teams work in — Firefly and Creative Cloud feature changes, licensing shifts and generative-AI capabilities are announced here first, and Sneaks previews what lands 12 to 18 months out. The AI track is the practical reason to send people: it covers how generative work fits existing review, rights and approval workflows rather than treating the tools in isolation. With 200+ sessions and up to three labs bundled into the pass, it doubles as a training budget rather than a pure conference spend.
Event Features
- ✓200+ sessions across seven tracks
- ✓Accelerating Creativity with AI track
- ✓Sneaks — live demo of unreleased Adobe research
- ✓Preconference full-day lab courses on 8–9 November ($650)
- ✓Creative Park, included with the full pass or available as a $499 standalone three-day pass
- ✓Up to three hands-on labs included with the full conference pass
- ✓Welcome Reception and the closing MAX Bash
- ✓Free online broadcast of keynotes, Sneaks and on-demand sessions on 10–11 November
What Makes This Unique
- ★Sneaks — Adobe's live on-stage demo of unreleased research projects, a number of which later ship as Creative Cloud features
- ★A dedicated 'Accelerating Creativity with AI' track rather than AI sessions scattered through the programme
- ★Free online registration covering keynotes, Sneaks and on-demand sessions on 10–11 November with no in-person ticket
- ★Moves to the Miami Beach Convention Center for 2026, with preconference lab courses on the two preceding days
- ★Up to three hands-on labs included in the full conference pass, plus a $399 student rate and $1,295 government, nonprofit and education rates
Featured Speakers From
Industries Represented
Pricing Details
Full conference pass: early-bird $1,595 through 31 July, advance $1,795 from 1 August to 15 September, then regular $1,995 from 16 September through the event. Government, nonprofit and education rates $1,295 (codes 26MGV / 26MNP / 26MED); students $399 (26MSTU). Groups of three or more $1,495 per pass through 15 September, $1,695 after. Creative Park-only three-day pass $499, with a $200 Bash add-on. Preconference full-day lab course $650, or $550 at government/nonprofit/education rates. Guest Bash pass $200. Online registration is free and includes keynotes, Sneaks and on-demand sessions.
Organizer
Adobe
adobe.com/Frequently Asked
- When is Adobe MAX 2026?
- Adobe MAX 2026 takes place November 10–12, 2026 in Miami Beach, Florida.
- Where is Adobe MAX 2026 held?
- Adobe MAX 2026 is held in Miami Beach, Florida. The event format is hybrid.
- What is the Adobe MAX 2026 submission deadline?
- The next Adobe MAX 2026 deadline is advance registration deadline (price rises to $1,995) on Sep 15, 2026.
- How much does Adobe MAX 2026 cost?
- Adobe MAX 2026 is mixed, with a free tier available. Full conference pass: early-bird $1,595 through 31 July, advance $1,795 from 1 August to 15 September, then regular $1,995 from 16 September through the event. Government, nonprofit and education rates $1,295 (codes 26MGV / 26MNP / 26MED); students $399 (26MSTU). Groups of three or more $1,495 per pass through 15 September, $1,695 after. Creative Park-only three-day pass $499, with a $200 Bash add-on. Preconference full-day lab course $650, or $550 at government/nonprofit/education rates. Guest Bash pass $200. Online registration is free and includes keynotes, Sneaks and on-demand sessions.
- Who should attend Adobe MAX 2026?
- Adobe MAX 2026 is aimed at Creative directors, Design leads, Marketing and brand leaders, Photographers and video editors, Creative operations managers, Illustrators and digital artists, Independent creators and freelancers.
- What topics does Adobe MAX 2026 cover?
- Adobe MAX 2026 covers Generative AI for creative work, Branding, Design and illustration, Photography, Video, audio and motion, Creator economy, Creative leadership, Creative Cloud tooling.
Sources
This page was written from 3 sources, 1 on domains other than max.adobe.com.
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