SAP Sapphire & ASUG Annual Conference brings together SAP customers, partners, and experts to discover how SAP helps businesses move beyond AI hype and deliver real results. Features hands-on sessions with SAP Business AI, SAP Business Technology Platform, S/4HANA innovations, and industry-specific solutions across finance, supply chain, manufacturing, and more. Three days of networking, learning, and innovation.

Date

May 11–13, 2026

Location

Orange County Convention Center, Orlando, Florida, United States

Format

In-Person

Event Type

Conference

Status

Completed

Expected Attendance

25,000+

Pricing

Paid

Organizer

SAP

Source

Manual Entry

Discovered

March 13, 2026

Last Updated

2026-03-18

• ✓CFOs
• ✓CIOs
• ✓IT Directors
• ✓SAP Consultants
• ✓Business Analysts
• ✓Finance Leaders

SAP Sapphire is SAP's flagship conference for enterprise resource planning, supply chain, finance, and HR leaders. As the primary venue for SAP's product announcements, roadmap previews, and AI strategy (SAP Business AI, Joule copilot), Sapphire offers unparalleled access to SAP executives, product managers, and implementation partners. For enterprise leaders managing SAP S/4HANA migrations, cloud transformations, or AI-powered business processes, this event provides hands-on training, customer success stories from Fortune 500 companies, and direct guidance from SAP experts. The expo showcases 400+ partners across ERP, analytics, and industry solutions.

• ✓SAP's flagship annual conference
• ✓Keynote from SAP CEO
• ✓400+ sessions on ERP, supply chain, finance, HR
• ✓Hands-on labs and certification opportunities
• ✓Product roadmap previews (S/4HANA, Business AI)
• ✓AI-powered business process sessions (Joule)
• ✓Expo with 400+ SAP partners
• ✓Customer success stories from Fortune 500
• ✓Networking events and evening receptions
• ✓Developer zone with ABAP and low-code workshops
• ✓Executive leadership track
• ✓Industry-specific tracks (manufacturing, retail, etc.)

• ★Exclusive focus on SAP ecosystem
• ★Direct access to SAP product teams
• ★Major SAP product announcements
• ★S/4HANA migration guidance
• ★Comprehensive hands-on training
• ★Largest gathering of SAP customers and partners