
Hightouch's $2.75B Warehouse Play Just Broke Salesforce CDP
Hightouch raised $150M at $2.75B for warehouse-native agentic marketing. 3-year TCO vs Salesforce Data Cloud + 25-point readiness score.
May 7, 2026 · 16 min readEvery THE D[AI]LY BRIEF article on Customer Data Platform — enterprise AI analysis, benchmarks, vendor comparisons, and ROI frameworks for technology and business leaders. Updated as new coverage publishes.

Hightouch raised $150M at $2.75B for warehouse-native agentic marketing. 3-year TCO vs Salesforce Data Cloud + 25-point readiness score.
May 7, 2026 · 16 min read