Apple's Quiet Enterprise AI Pivot: Mac as Agent Runtime
Apple's Q2 earnings reframed Mac as the AI agent runtime and made Apple Business free in 200 markets. The enterprise stack now has a fourth control plane.
May 2, 2026 · 11 min readApple Business
Every THE D[AI]LY BRIEF article on Apple Business — enterprise AI analysis, benchmarks, vendor comparisons, and ROI frameworks for technology and business leaders. Updated as new coverage publishes.