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The Enterprise AI Cost & ROI Workbook

The token price is one of seven cost lines in an AI business case. This workbook covers each one with its formula, a worked example and a blank worksheet, so finance can check your numbers before they approve the budget.

What's inside

  1. 01The seven cost lines. Tokens, seats, hosting, evaluation and ops, integration, people, and the cost of switching later.
  2. 02Token spend. The formula and a worked support-desk example, with and without prompt caching.
  3. 03Seats vs usage. Where the break-even sits, and how hybrid plans with usage allowances change it.
  4. 04Self-hosting math. Cost per million tokens as GPU utilisation moves, against an API price.
  5. 05The business case. A one-page template with ROI and payback formulas and a sensitivity table.
  6. 06Measuring ROI. Baselines, holdout groups, leading vs lagging metrics, and what not to count.
  7. 07Budget overruns. The pricing terms that cause them and what to ask for instead.

Plus: seven printable worksheets and a 29-point check to run before the budget is approved.