Dreamforce 2026 is Salesforce's flagship global conference, bringing together business leaders, developers, and innovators for three days of transformation. Experience groundbreaking product announcements, including Agentforce AI innovations, customer success stories, hands-on training, and networking with the global Salesforce ecosystem. Features keynote addresses, 1000+ sessions, hands-on workshops, certification opportunities, and the world's largest software community gathering.

Date

September 15–17, 2026

Location

Moscone Center, San Francisco, California, United States

Format

Hybrid

Event Type

Conference

Status

Upcoming

Expected Attendance

170,000+

Pricing

Paid

Organizer

Salesforce

Source

Manual Entry

Discovered

March 13, 2026

Last Updated

2026-03-18

• ✓CIOs
• ✓CTOs
• ✓VP Engineering
• ✓Salesforce Admins
• ✓Developers
• ✓Business Leaders

Dreamforce is Salesforce's flagship annual conference and the world's largest software conference, attracting 170,000+ attendees. For enterprise leaders, it's the primary venue to learn Salesforce's AI strategy (Einstein GPT, Agentforce), see product roadmaps before public release, and network with Salesforce executives and top implementation partners. Unlike smaller SaaS conferences, Dreamforce offers direct access to Salesforce's product teams, hands-on training across Sales Cloud, Service Cloud, Marketing Cloud, and Data Cloud, plus insights from customer success stories at Fortune 500 scale. The event also features major celebrity keynotes and evening concerts, making it a cultural moment in enterprise tech.

• ✓World's largest software conference (170,000+ attendees)
• ✓Keynote from Marc Benioff (Salesforce CEO)
• ✓2,000+ sessions across all Salesforce products
• ✓Hands-on training and certification opportunities
• ✓AI-focused tracks (Einstein GPT, Agentforce)
• ✓Expo with 1,000+ partners and solution providers
• ✓Customer success stories from Fortune 500 companies
• ✓Networking events and evening concerts
• ✓Product roadmap previews and announcements
• ✓Developer zone with coding workshops
• ✓Executive leadership sessions
• ✓Free admission (register early)

• ★World's largest software conference (170,000+)
• ★Direct access to Salesforce product teams
• ★Major product announcements and previews
• ★Celebrity keynotes and concerts (past: U2, Metallica)
• ★Comprehensive Salesforce ecosystem in one place
• ★Free registration (unprecedented for this scale)